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Ideal for weekly use as part of your curl care routine.","brand":"Ecru New York","offers":[{"title":"Default Title","offer_id":54072352014630,"sku":"CBENYCPHS8","price":38.66,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/Ecru_Curl_Perfect_Hydrating_Shampoo_prd_11726_l_hydratingshampoo.png?v=1791839581"},{"product_id":"ecru-new-york-curl-perfect-hydrating-shampoo-8-fl-oz-copy","title":"Ecru New York Curl Perfect Hydrating Shampoo 24 fl oz","description":"Ecru New York Curl Perfect Hydrating Shampoo gently cleanses while delivering intensive moisture to curly and coily hair. This 24 fl oz formula combines nourishing botanical ingredients to define curls, reduce frizz, and restore natural elasticity. Sulfate-free and color-safe, it leaves curls soft, bouncy, and beautifully hydrated without weighing them down. Perfect for daily use on all curl types.","brand":"Ecru New York","offers":[{"title":"Default Title","offer_id":54072394711334,"sku":"CBENYCPHS24","price":55.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/Ecru_Curl_Perfect_Hydrating_Shampoo_prd_11727_l_cp_hydratingshampoo24oz_rgb_web.png?v=1791839980"},{"product_id":"ecru-new-york-curl-perfect-hydrating-shampoo-64-fl-oz","title":"Ecru New York Curl Perfect Hydrating Shampoo 64 fl oz","description":"Ecru New York Curl Perfect Hydrating Shampoo gently cleanses while delivering intense moisture to curly, coily, and textured hair. This 64 fl oz salon-size formula is enriched with hydrating botanicals that enhance curl definition, reduce frizz, and promote elasticity. Perfect for professional use or home care routines, it leaves curls soft, bouncy, and beautifully defined with every wash.","brand":"Ecru New York","offers":[{"title":"Default Title","offer_id":54072421777702,"sku":"CBENYCPHS64","price":99.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/Ecru_Curl_Perfect_Hydrating_Shampoo_prd_11729_l_hydrating_shampoo_64_oz.__low.jpg?v=1791840137"},{"product_id":"ecru-new-york-perfect-antifrizz-conditioner-24-oz-copy","title":"Ecru New York Perfect AntiFrizz Conditioner 64 oz","description":"Ecru New York Perfect AntiFrizz Conditioner smooths and nourishes hair with professional-grade ingredients designed to tame frizz and enhance shine. This generous 64 oz size is ideal for regular use in salons or at home. Lightweight formula conditions without weighing hair down, leaving strands soft, manageable, and protected from humidity. Perfect for all hair types seeking lasting smoothness and frizz control.","brand":"Ecru New York","offers":[{"title":"Default Title","offer_id":54072547213606,"sku":"CBENYCPAFC64","price":99.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/Ecru_Curl_Perfect_AntiFrizz_Conditioner_prd_11733_l_antifrizz_conditioner_64_oz_2_low.jpg?v=1791842321"},{"product_id":"ecru-new-york-curl-perfect-defining-styling-potion-7-fl-oz","title":"Ecru New York Curl Perfect Defining Styling Potion 7 fl oz","description":"Achieve effortlessly defined curls with Ecru New York Curl Perfect Defining Styling Potion. This lightweight formula enhances natural curl patterns while providing flexible hold and frizz control. The 7 fl oz bottle delivers salon-quality results for waves, coils, and curls of any texture. 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