{"title":"OYA","description":null,"products":[{"product_id":"oya-style-oya-contour-mousse-8-75-oz","title":"OYA Style OYA Contour Mousse 8.75 oz","description":"\u003cp\u003eOYA Style Contour Mousse delivers professional-grade contouring in a lightweight, blendable formula. This 8.75 oz mousse glides seamlessly onto skin, creating sculpted definition with buildable coverage that looks naturally seamless. Perfect for enhancing cheekbones, defining jawlines, or adding dimension to your face, the airy texture ensures no heavy or cakey finish. Whether you're a makeup artist or beauty enthusiast, this versatile mousse works on all skin tones and types. Achieve salon-quality contouring results at home with a product that's as easy to blend as it is effective.\u003c\/p\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":52103129563430,"sku":"soyq05","price":17.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/s-l1600-2026-02-17T162904.932.webp?v=1771374604"},{"product_id":"oya-style-oya-contour-mousse-8-75-oz-3-pack","title":"OYA Style OYA Contour Mousse 8.75 oz-3 Pack","description":"\u003cp\u003eOYA Style Contour Mousse delivers professional-grade contouring in a lightweight, blendable formula. This 8.75 oz mousse glides effortlessly across skin, creating seamless dimension and definition with buildable coverage. The airy texture sets quickly without caking, allowing you to sculpt and highlight with precision. Perfect for everyday wear or dramatic looks, this versatile mousse works on all skin tones and types. Achieve salon-quality contouring results at home with this essential beauty staple that transforms your makeup routine.\u003c\/p\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":52103132774694,"sku":"soyq04","price":44.87,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/s-l1600-2026-02-17T163016.832.webp?v=1771374733"},{"product_id":"oya-care-oya-clarify-shampoo-sulfate-free-8-oz","title":"OYA Care OYA Clarify Shampoo Sulfate-Free 8 oz","description":"\u003cp\u003eOYA Clarify Shampoo gently removes buildup and impurities while maintaining your hair's natural balance. This sulfate-free formula cleanses without stripping, making it ideal for all hair types seeking a fresh, revitalized feel. The 8 oz size offers convenient daily use. Experience the difference of a clarifying shampoo that respects your hair's integrity—choose OYA Care for cleaner, healthier-looking locks that shine with vitality.\u003c\/p\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":52103142277414,"sku":"soyq02","price":17.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/s-l1600-2026-02-17T163352.493.webp?v=1771374902"},{"product_id":"oya-care-awake-dry-shampoo-5-3-oz","title":"OYA Care Awake Dry Shampoo 5.3 oz","description":"\u003cp\u003eRefresh your hair between washes with OYA Care Awake Dry Shampoo. This lightweight formula absorbs excess oil and buildup, restoring volume and texture while extending your style's lifespan. Perfect for busy days or when you need an instant refresh, this 5.3 oz bottle delivers salon-quality results without water. Ideal for all hair types, it keeps your locks looking fresh, clean, and vibrant whenever you need it most.\u003c\/p\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":52103144046886,"sku":"soyq01","price":17.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/s-l1600-2026-02-17T163457.006.webp?v=1771374970"},{"product_id":"oya-textyle-spray-7-4oz","title":"OYA Textyle Spray 7.4oz","description":"\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003eA texturizing finishing spray designed to build stunning volume and texture while keeping the hair touchable and manageable.\u003c\/span\u003e\u003c\/p\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":53826152169766,"sku":"vb260907123468","price":38.66,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/OYA_WebOptimize_Textyle_2048x__76784.webp?v=1788984365"},{"product_id":"oya-velvet-drops-1-01-oz","title":"OYA Velvet Drops 1.01 oz","description":"\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eDrop the Frizz. Protect the Finish.\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eThis luxurious, lightweight finishing and pre-styling serum delivers silky, frizz-free, hair—instantly. Infused with \u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eSunflower Oil\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e and \u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eVitamin E\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e, it smooths, hydrates, and protects all hair types.\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e Key Ingredients\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eSunflower Oil\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e: Deep hydration, improved elasticity, reduced breakage\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eVitamin E\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e: Moisturizes, conditions, shields against environmental stress\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e Instant Benefits\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eFrizz control\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eHeat \u0026amp; humidity protection\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eEffortless detangling\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eLong-lasting smoothness\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eGlossy shine\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eHow to Use\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eBefore Styling\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e: Emulsify 1–2 drops between your hands to activate, then glide gently through mid-lengths to ends\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eOn Dry Hair\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e:  Tame frizz, refresh blowouts and add shine\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003eTouch-Ups\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e:  Smooth over dry hair or apply before brushing to detangle and condition\u003c\/span\u003e\u003cspan style=\"font-style: inherit; font-weight: inherit;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":53826153939238,"sku":"vb260907123467","price":39.56,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/OYAVelvetDropswCarton_5000x__48245.webp?v=1788984281"},{"product_id":"oya-velvet-shampoo-10-1oz","title":"OYA Velvet Shampoo 10.1oz","description":"\u003cp style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-size: 12pt;\"\u003eSay hello to the all-new \u003cstrong\u003eOYA Velvet Shampoo\u003c\/strong\u003e – your hair’s new best friend! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-size: 12pt;\"\u003eInfused with a luxurious blend of \u003cstrong\u003eSea Kelp, Green Tea, and Caffeine\u003c\/strong\u003e, this powerhouse formula \u003cstrong\u003eawakens your scalp, energizes hair follicles\u003c\/strong\u003e, and brings your hair back to life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-size: 12pt;\"\u003ePacked with essential minerals and antioxidants, \u003cstrong\u003eOYA Velvet Shampoo\u003c\/strong\u003e deeply nourishes and strengthens every strand, leaving your hair \u003cstrong\u003eshinier, stronger, and more vibrant\u003c\/strong\u003e than ever before.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-size: 12pt;\"\u003ePair it with \u003cstrong\u003eOYA Velvet Liquid Treatment\u003c\/strong\u003e for the ultimate hair revival – Unlocking the full power of \u003cstrong\u003eOYA Velvet\u003c\/strong\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":53826154135846,"sku":"vb260907123466","price":37.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/OYAVelvetShampoo_5000x__05975.webp?v=1788984186"},{"product_id":"oya-velvet-instant-liquid-treatment-16-9oz","title":"OYA Velvet Instant Liquid Treatment 16.9oz","description":"\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eLeaves hair silky, shiny, and detangled immediately\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eWeightless and color safe formula leaves ultra-conditioned and manageable \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eContains quinoa seed protein designed to nourish hair and scalp, seal split ends and minimize hair loss\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eSilicone free\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eImmediate results, no processing time needed. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eConvenient at home hair treatment for all hair types\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":53826154922278,"sku":"vb260907123465","price":54.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/OY_8035_OYA_Velvet_500ml_cea7b9c5-d3fa-4eb8-8ad1-0eaa505643a7_2048x__50170.webp?v=1788984135"},{"product_id":"oya-blonde-zero-ammonia-lightening-powder-16oz","title":"OYA Blonde Zero Ammonia Lightening Powder 16oz","description":"\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cspan class=\"citation-0 recitation citation-end-0\"\u003eOYA Blonde Zero Ammonia Lightening Powder is a gentle yet effective hair lightener designed for sensitive scalps and delicate hair. \u003c\/span\u003e\u003cspan class=\"citation-1 recitation citation-end-1\"\u003eThis white-based powder offers up to 7 levels of lift, providing even, smooth, and clear results. \u003c\/span\u003e\u003cspan class=\"citation-2 recitation citation-end-2\"\u003eIts ammonia-free formula eliminates harsh odors and reduces irritation, making it suitable for clients who may experience discomfort with traditional lightening products. \u003c\/span\u003e\u003cspan class=\"citation-3 recitation citation-end-3\"\u003eEnriched with nourishing ingredients like Hydrolyzed Quinoa and Vitaoils, this powder helps protect and condition hair during the lightening process, leaving it healthier and more vibrant.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":53826156658982,"sku":"vb260907123464","price":49.46,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/OYA_Blonde_0_Ammonia_Jar_600x__15364.webp?v=1788747149"},{"product_id":"oya-velvet-instant-liquid-treatment-6-76oz","title":"OYA Velvet Instant Liquid Treatment 6.76oz","description":"\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eLeaves hair silky, shiny, and detangled immediately\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eWeightless and color safe formula leaves ultra-conditioned and manageable \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eContains quinoa seed protein designed to nourish hair and scalp, seal split ends and minimize hair loss\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eSilicone free\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eImmediate results, no processing time needed. Use after any salon service \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eNo effort add-on salon service\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eInstant results at the shampoo bowl\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003eContinue the treatment experience by sending the client home with remaining Velvet Treatment\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 12pt;\"\u003e\u003cstrong\u003eConvenient at home hair treatment for all hair types\u003c\/strong\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"OYA","offers":[{"title":"Default Title","offer_id":53826156757286,"sku":"vb260907123463","price":35.06,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/Artboard_1__75599.webp?v=1788747236"},{"product_id":"oya-demi-permanent-liquid-rapid-toner-2-1oz","title":"Oya Demi-Permanent Liquid Rapid Toner 2.1oz-Choose Yours","description":"\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003eOYA BLONDE - Demi-Permanent Liquid Rapid Toners\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan style=\"font-size: 12pt;\"\u003eAdvanced, no-lift and ammonia free toners that enhance or correct color tone in as little as 5 minutes\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan style=\"font-size: 12pt;\"\u003e● No added fragrance and no harsh odors\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e● Enhanced pigment strength\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e● Gel-like consistency provides workable and even application\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e● Amazing versatility and control for the perfect blonde\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e● Results are predictable and balanced\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e● Leaves hair shiny, soft, and manageable\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12pt;\"\u003e● Gentle formula keeps hair integrity intact\u003c\/span\u003e\u003c\/p\u003e","brand":"OYA","offers":[{"title":"Clear","offer_id":53826158919974,"sku":"vb260907123455","price":21.55,"currency_code":"USD","in_stock":true},{"title":"T-1 (A) Ocean","offer_id":53826158952742,"sku":"vb260907123456","price":21.55,"currency_code":"USD","in_stock":true},{"title":"T-11 (A+) Cloudburst","offer_id":53826158985510,"sku":"vb260907123457","price":21.55,"currency_code":"USD","in_stock":true},{"title":"T-54 (GB) Sunray","offer_id":53826159018278,"sku":"vb260907123458","price":21.55,"currency_code":"USD","in_stock":true},{"title":"T-59 (GV) Sandstorm","offer_id":53826159051046,"sku":"vb260907123459","price":21.55,"currency_code":"USD","in_stock":true},{"title":"T-9 (V) Starbright","offer_id":53826159083814,"sku":"vb260907123460","price":21.55,"currency_code":"USD","in_stock":true},{"title":"T-91 (VA) Snowfall","offer_id":53826159116582,"sku":"vb260907123461","price":21.55,"currency_code":"USD","in_stock":true},{"title":"T-99 (V+) Nebula","offer_id":53826159149350,"sku":"vb260907123462","price":21.55,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4973\/2390\/files\/OYA_Productimages_RapidToner_Clear_LR_800x.jpg__85272.webp?v=1788747365"},{"product_id":"oya-bonus-bungee-11oz","title":"OYA Bonus Bungee 11oz","description":"\u003cp\u003eOYA Bungee's rich formula has sculpting fibers that create long-lasting manageable fullness and flexible movement. 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