Joico LumiShine Demi-Permanent Liquid Hair Color 2 fl.oz- 10PV Platinum Violet Lightest Blonde

Experience vibrant, long-lasting color with Joico LumiShine Demi-Permanent Liquid Hair Color in 10PV Platinum Violet Lightest Blonde. This liquid formula delivers brilliant, cool-toned platinum with violet undertones to neutralize brassiness and enhance shine. Perfect for refreshing your look without commitment, it gently enhances or refreshes color while leaving hair soft, smooth, and radiant. Elevate your hair color routine with this easy-to-use, salon-quality solution that keeps your blonde luminous and beautifully vibrant.

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